If You Post a Delicious Bagel Sandwich on the Internet, Do You Have to Say Where You Got It?

“I like being sort ironic, like, Oh, take a look at me, I spent 40 hours bagels,” he instructed GQ.

Sam Silverman, who offers bagel excursions of NYC and based the Bagel Fest shopper and commerce present, reached out to assist. Immediately, Silverman acknowledged that sandwich—the pale blue paper bag within the background was a useless giveaway. “I can acknowledge the wrapping, the form of the bagel, the peak, the American cheese on it,” Silverman instructed GQ. “To me, it was so clear it was the Bagel Market sandwich.”

Silverman assured Rainbolt that it needed to be Bagel Market, regardless of the web site’s opening date. Silveman personally is aware of Bagel Market’s proprietor, Jimmy Stathakis, and referred to as him to verify the shop had soft-opened two weeks earlier than the publicized launch date.

Rainbolt posted a brand new TikTok, stitching the unique and revealing the precise location of Bagel Market. And he took it one step additional—Silverman organized with the proprietor that the particular sandwich could be referred to as “the Rainbolt” on the menu.

Rainbolt tweeted that naming the sandwich after himself was so “if he ever desires his bagel once more he must order in disgrace.” However he instructed GQ he additionally had a kinder motivation, “The primary purpose I reached out to the Bagel Market concerning the identify was as a result of I assumed it could be a intelligent method to get them extra enterprise.”

“The most important response on Twitter is that they love how petty I’m,” he stated. “Nevertheless it’s all supportive, they actually have my again. I used to be sort of anxious about that—I do not need to be the evil man.

After all, this was all a joke. Casketpaint’s authentic TikTok about “Gatekeeping” a bagel was a joke. “Gatekeeping” is a time period initially meant to explain withholding entry to who might be in a neighborhood or different issues of precise significance. Now it’s used with ironic hyperbole to explain mundane issues, like a TikToker promising to not “gatekeep” the place he discovered his classic Levi’s.

Rainbolt’s epic quest to search out this was additionally jokey—he doesn’t even care about bagels (he instructed GQ he had solely ever had a bagel with plain cream cheese). His anger about “gatekeeping” was additionally a joke. The 2 males had been DMing and being pleasant—if calmly teasing—one another, all in good enjoyable. Casketpaint posted a lighthearted response video with the caption “U win☠️”, laughing, and joking “go get a job on the CIA.”

However not lengthy after, issues took a flip. Casketpaint, who requested to not use his actual identify to protect his privateness, began receiving racist and homophobic harassment on Instagram and TikTok. He additionally feels uncomfortable that Rainbolt hadn’t given him a heads up earlier than having the restaurant identify the bagel (in its barely incorrect kind) after him. “It’s made me really feel like our dialog wasn’t in good enjoyable, like this was his motive all alongside,” Casketpaint instructed GQ. “I felt snaked.”

Two days after Rainbolt’s video reveal of the placement, Casketpaint posted a brand new video saying it could be the final time he addressed the bagel because of the harassment.