Max Factor China launches first collaboration with fashion incubator Labelhood 

THE WHAT? Coty-owned Max Issue China has launched its first collaboration with vogue incubation group Labelhood. 

THE DETAILS Labelhood is alleged to find and promote Chinese language vogue, and has launched two rising designers to create Restricted Version FaceFinity compacts for MaxFactor– M Important and Louis Shengtao Chen.

The Max Issue x Labelhood Restricted Version assortment might be accessible at Tmall, Douyin and all different retailer companions.

THE WHY? With cosmetics and vogue being a long-standing trade crossover success story, along with the gathering, Max Issue China sponsored Labelhood Shanghai Trend Week, with the model offering make-up for six exhibits.